However, this view in the simulator may not show up exactly like it would in a real search. If your Structured Data is valid, you will see the green notice "Page is eligible for rich results." You may click on Preview Results to see a simulation of your page in a Google search.You might have an issue with your JavaScript or perhaps Robots.txt is blocking a file. You will see a yellow warning icon in the top left IF there are any page loading issues, and you can click on View Issues to see them.Even if there are issues, it does not necessarily mean that your page will not load or that you are not eligible for your Rich Snippet to show. For example, if there are any page loading issues, you can view the details. This new version is concerned with the page as a whole, not just the Structured Data.You can now perform the test for desktop computers or smartphones (see dropdown under the text field).Like the previous version, you can either insert your URL or copy and paste just the Structured Data code, but the new tool goes beyond the old version in many ways: We will go through the new selections here. The new tool, Rich Results Test, offers more insights than the Structured Data Testing Tool but takes some getting used to with all of the new options. You can still use it the way you always have for now (code or URL on the left side, breakdown of your Structured Data on the right), but now you will see the box in the lower righthand corner that lets you know it is being shut down.
Here is what you will see when you go to the tool now: If you have been using the Structured Data Testing Tool to test and debug your Structured Data, you might be broken-hearted a little disappointed to find out that it is going away. In your Webmaster Tools account, go to on the left-hand nav bar, click + NEW on the top, and add "Rich Snippets."Īrrivederci Google's Structured Data Testing Tool and Hello Rich Results Test Google Webmaster Tools now supports Rich Snippets.Schema markup is already responsive, so your Rich Results will be automatically optimized for different platforms and devices.If you use schema markup, you are already set up for speech recognition and NLU (Natural-language understanding) in Google. Google is pushing for sites to be optimized for voice searches.The original Structured Data Tool is being replaced by the new and improved Rich Results Test tool, which is now out of beta. Google invested in developing a more robust testing tool and is deprecating the old one.I just noticed some of the not-so-subtle hints that Google has dropped: I am not a witch, nor do I have a crystal ball. I believe that adding Structured Data to your website will become even more critical moving into 2021. Structured Data Will Be Important in 2021 The second result is showing a rating Rich Snippet because THAT page includes Structured Data for ratings. Instead, the text is coming from the meta description in the HTML. The first result below has no Structured data on the page. Rich Results or Rich Snippets are the end goal of Structured Data.If a result has more information, it is more likely for a user to click on your link. Rich Snippets include eye-catching non-text items, including star ratings and images.